In a day and age where technology reigns supreme, it has become more and more common to see radio hosts take their shows on the road; the road to independence that is. There are several reasons for the transition that are apparent. First and foremost, the industry is inundated with artists, DJ’s, radio hosts and internet radio shows; there are more underground stations now then ever before. An increase in supply conversely affects demand and drives prices down with respect to studio time. A lower price point makes things more accessible to “talent” and thus, affect the quality and caliber of the show, furthermore the radio station.
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Jenna A. HercheA native New Yorker, Jenna has been in various facets of the entertainment industry for over twenty years. Her newest venture is media. Be sure to stay tuned for her perspective on the industry and the politics that come with the territory. CategoriesArchives
March 2020
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