DJ Magic presented “Take It to the Streets,” his Custom Car, Bike and Lifestyle Show, this past Sunday, July 30, 2017. The annual event was held at the MCU parking lot in Coney Island; the weather was stellar to say the least. I made sure I was there early to capture images of these amazing rides; some of my favorites are included in this article. Cloud 9 Exotics did not disappoint and had several cars on display; most notably DJ Magic’s vehicle for Hot 97’s Ridin Out. The event was backed by Finest Auto Body, Long Island Tire and GlassParency; all located in Long Island. Sponsors like VIP Pro Audio and Proline Car Stereo were there to show you how to trick out your sound system. MetroPlus and Monster Energy Drinks were also on deck for this family friendly event. The occasion was hosted by Pretty Lou and Du Dollaz, of Money & Violence; it had a showcase for unsigned hype and I wasn’t disappointed. Two notables were Young Nasaro and Young Devyn; do not let their monikers fool you. I was impressed with their flow and versatility on various tracks; they had nice stage prescience and kept the audience engaged. “Take It to the Streets” also boasted some heavy hitters. D. Chamberz, Ricky Bats, Handsome Balla, Grafh, Special Ent., and DJ Jazzy Joyce were some of the notables on hand. DJ Big Skipp was on the turntables. The best part is that the proceeds will go to benefit women with breast cancer. As Pretty Lou mentioned, “We all know someone with cancer; I have cancer.” This is an unfortunate fact that we are working to change for the better. With individuals like DJ Magic, change will be possible. If we work together, accomplish so much more and do so more quickly. I look forward to DJ Magic’s future events; especially the Custom Car, Bike and Lifestyle Show for 2018.
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In a day and age where technology reigns supreme, it has become more and more common to see radio hosts take their shows on the road; the road to independence that is. There are several reasons for the transition that are apparent. First and foremost, the industry is inundated with artists, DJ’s, radio hosts and internet radio shows; there are more underground stations now then ever before. An increase in supply conversely affects demand and drives prices down with respect to studio time. A lower price point makes things more accessible to “talent” and thus, affect the quality and caliber of the show, furthermore the radio station.
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Jenna A. HercheA native New Yorker, Jenna has been in various facets of the entertainment industry for over twenty years. Her newest venture is media. Be sure to stay tuned for her perspective on the industry and the politics that come with the territory. CategoriesArchives
March 2020
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